AI-Native Performance Marketing AgencyHONG KONG / SME GROWTH

We Don’t JustRun Ads.We BuildGrowth Systems.

Human-led strategy. AI-native execution.

We combine Hong Kong market expertise with our own AI-powered internal systems. Meta Ads, creative testing and conversion strategy—built around your acquisition economics.

Explore the operating model

AI-Native Operations, Creative Testing, Lead Generation, Conversion Architecture, Acquisition Economics, Social Media Management.

Years in HK Market

Avg. Client Growth

SME Clients Served

Ad Spend Managed (HKD)

THE OPERATING MODEL

Human-led strategy.AI-native execution.

Technology is the operating advantage.
Commercial judgment is the difference.

Explore our capabilities
01

ACQUISITION ECONOMICS

Human-led
Commercial strategy.

Start with the business model: your offer, customer value and cost of acquisition. Strategy sets the direction—not the volume of ads.

Offer clarity · Customer value · CAC & contribution margin

02

AI-POWERED OPERATIONS

AI-native
An operating advantage.

AI is part of our daily workflow. We have built our own internal system around the way we work—not simply added another tool to the stack.

Daily AI workflows · Our own internal system · Team review

03

CREATIVE × MEDIA × CONVERSION

Performance
Accountable execution.

Connect creative hypotheses, media buying and the conversion journey. Our team remains responsible for the decisions, the review and the work.

Creative testing · Media optimisation · Conversion strategy

Case Study — Health & Wellness / DTC

Wellness Food Brand, HK
ROAS 0.98 → 2.37
in 7 Days

This wellness food brand had been stuck at a 0.98 ROAS for over 6 months — below breakeven. The engagement focused on creative, campaign structure and the conversion journey. ROAS improved to 2.37 over the first seven days. This historical result is not a forecast or an AI-attributed claim.

See All 9 Case Studies

Results at a Glance

ROAS0.98x2.37x+142%
Top Ad Set—2.90x ROASWeek 2
Timeline6 months stuckFixed7 days
Our Ecosystem

Beyond the Agency

Dot Club official community cover

Dot Club

Practical courses, peer learning and business insight for Hong Kong founders.

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ESC Stress Support 60-capsule bottle with a navy label and gold cap

ESC

The ESC supplement brand, available through House of Wellness.

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Bosscast mint-green logo on its official dark brand artwork

Bosscast

First-hand Hong Kong business stories and on-the-ground experiences.

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Why Planty Lab

Local Intelligence.
System-Level
Thinking.

01

HK Market Expertise

Eight years in Hong Kong's SME market inform our judgment about customer behaviour, offers and the local buying journey.

02

AI-Native Operations

AI is embedded in our daily workflow. Our own internal system supports the work; the team retains strategic judgment and review.

03

Commercial Accountability

Creative and media metrics matter in context. We connect performance discussions to acquisition cost, customer value and conversion quality.

Build Your Next Growth System.

Bring your acquisition challenges. We’ll explore the strategy, scope and next step.